System Status – 9/17/20

Some videos are not playing properly in AdSphere this morning.   There was a fix done overnight on another video related issue that is to blame and our development team is currently working to resolve the current issue as quickly as possible.

10:55AM PDT Update – Video playback issue has been resolved.  We apologize for any inconvenience.

System Status – 9/16/20

Our ETL is offline due to a technical issue that our team is working to resolve.  Airings will be delayed getting into AdSphere and AVS until the matter is resolved and the system catches up.  We apologize for this inconvenience.  More information will follow.

2:45PM PDT Update – The issue has been resolved and the ETL is in catch up mode.  Should be caught up in the next couple of hours.

System Status – 8/18/20

Airings data is delayed today due to an issue with some new ETL code that was deployed yesterday evening.  There have been isolated occurrences of our ETL crashing and causing data delays so our team has redesigned aspects of the ETL software to address such issues.  Yesterday’s deployment of the new code base ran into an issue very early in the AM.  The issue was documented and a software patch was created to address.  The system is currently playing catch up.  We assume it will be back to normal before end of day.  We apologize for any inconvenience.

8/19/20 Update at 7AM PT – The ETL is still playing catch up after completing importing all of the airings through end of calendar day 8/18.  Taking longer than expected to catch up.  More details to follow.

8/19/20 Update at 7:50PM PT – ETL is almost caught up at this hour.  The new ETL code seems to be working well!

System Status – 8/11/20

Yesterday’s storms across the East Coast have taken a toll on some of the OTA (Over the Air) stations we monitor for broadcast digital networks such as Antenna TV.  The signals from more than one broadcast station across the region have been disrupted due to the storms and damage to equipment and broadcast antennas in some markets.  It may take a few days for us to get Antenna TV back on the air .  More information as it becomes available.

8/12  Update – Antenna TV is back online.  Grit and This TV are currently offline also due to storm damage.  Expect these will be back online in the next few days.  More details to follow.

8/13  Update – It appears that Grit and This TV are also back online.  As the region recovers from the recent storm damage, we’re hoping there will be no further interruptions in signal.

System Status – 8/4/20

1:49AM ET – The ETL which updates DRMetrix’s airing database had a hiccup and is running about 8 hours behind at the present time.  Airings are being delayed getting into the AdSphere and AVS databases.  We expect the issue to be resolved shortly and the ETL will be in catch up mode for the remainder of the day.  This should not impact any of the data but will delay it’s reporting in our system today.  We apologize for any inconvenience.

System Status – 7/17/20

Just after 5PM ET today, one of our vendors, Cloudflare, which protects, AdSphere™, and AVS™ from DOS (denial of service) attacks went offline.  This is a very rare event which likely is impacting thousands of websites that use Cloudflare’s service.  At the time of this writing, we can’t reach but we did call their offices and they are aware of the problem and have their engineers working on it.  We’re sure this will make some news later today.  We hope Cloudflare is able to quickly resolve their issues!

5:36PM Update – DRMetrix sites appear to be back online.  During the outage, we checked other popular websites such as,,, and many others were also offline.

Cloudflare DNS goes down, taking a large piece of the internet with it

The following is from Cloudflare’s website:

Cloudflare System Status

Investigating – Cloudflare is investigating issues with Cloudflare Resolver and our edge network in certain locations.

Customers using Cloudflare services in certain regions are impacted as requests might fail and/or errors may be displayed.

Data Centers impacted include: SJC, DFW, SEA, LAX, ORD, IAD, EWR, ATL, LHR, AMS, FRA, CDG
Jul 1721:37 UTC

System Status – 7/14/20

There is a sync issue that is impacting 2020 airings data in the new AVS dashboards.  Some duplicate airings are being pulled into the dashboards for 2020 causing the spend and airing counts to be inflated a bit higher than actual counts.  AVS Dashboard airing data for 2018 and 2019 is not affected and counts between AdSphere and AVS dashboard match.   The AVS Dashboard technical team is working on this issue and we expect resolution soon and we’ll update here.  A status message is being displayed when users log into AVS Dashboards to advise of the temporary airing count issue.

Update 7/15 – The sync issue impacting 2020 airings has been resolved.

System Status – 7/5/2020

Capture Server went down on 7/3 at 21:22 ET.  The issue was resolved on 7/5 at 16:10 ET.  The following networks were impacted:  Food, Fox Business, Fox Sports 1 & 2, Fusion, FX Movie, FXX, and Golf.

We apologize for this issue and we’re researching the root cause.



System Status – 6/30/2020

AdSphere Was Down for 60+ Minutes this Afternoon

We apologize for an issue that took AdSphere offline this afternoon.  No airings data was lost but our users were not able to reach and/or log into the system.  We’re still investigating what caused the problem.  We’ll post another update as soon as we have more details to share.

4:25PM PT Update – AdSphere is back online but the system is not stable at the moment nor operating normally.  We believe there is a software related issue creating a large number of database connections and overwhelming our web and database servers.  The development team will be isolating the issue in their new day and we expect to have resolution soon.  Adsphere should be back to normal by the morning, if not beforehand.  Again, we apologize for this inconvenience.

Covid-19 Impacts on Top DTC Television Advertisers

San Diego. May 21, 2020. DRMetrix, the direct-to-consumer television industry’s leading research company, has released a new research paper showing the impact that Covid-19 has had on last year’s top 50 DTC TV advertisers. “Over the past five years, online and mobile-based companies have increased their TV expenditures an average of 26% each year exceeding 7 billion on national networks in 2019. During the national quarantine, however, the top 50 prior year DTC advertisers have collectively reduced their TV expenditures by 33.8% over the prior year period”, says Joseph Gray, CEO of DRMetrix. DRMetrix’s research shows that not all DTC advertisers have pulled back. In fact, some have taken full advantage of higher TV viewership levels, buying more ads than ever before!

For some, it makes sense to buy during a time when rates are significantly discounted while viewership levels are at record heights. They are not alone, other direct-to-consumer sectors have dramatically increased TV buys. For example, AS SEEN ON TV product campaigns have increased their ad frequency by as much as 135% since the start of the quarantine period. This is especially impressive considering AS SEEN ON TV ad expenditures were down over 26% in 2019.

DRMetrix’s new research paper provides insights into why some advertisers are measuring success and increasing their buys while others are pulling back. A full list of the top 50 DTC advertisers for 2019 is provided along with advertising expenditures for pre-quarantine and quarantine periods compared to the prior year. The full research paper can be downloaded by clicking here or visiting

About DRMetrix
DRMetrix was founded by industry veteran Joseph Gray who has been in the direct-to-consumer television industry for 30+ years. DRMetrix monitors over 130 national TV networks 24/7/365 using state-of-the-art automated content recognition software. Direct-to-consumer ads for all creative lengths are tracked including spot, 5-min, and long-form which include web addresses, mobile app response, SMS, or toll free numbers. DRMetrix works with leading agencies such as Horizon Next, Havas Edge, Group M, ID Media, Ocean Media, as well as leading television networks such as A&E, AMC, GSN, INSP, and Hallmark Channels. For more information, please visit and be sure and download our latest direct-to-consumer industry study.