Exciting Update: New Beta Build of AdSphere Launches Today!

DRMetrix is proud to announce the release of a new beta version of AdSphere—bringing powerful enhancements to campaign tracking across the nation’s top television markets.

With this update, AdSphere now reports national campaign airings on ABC, CBS, NBC, and FOX local broadcast affiliates in the top 40 U.S. markets. Additionally, AdSphere now tracks national campaigns appearing in a wide array of syndicated programming across these same local stations. Data for local broadcast and syndication is available going back to Q4, 9/30/24.

For creatives running exclusively in local markets, we encourage clients to upload their spots using DRMetrix’s AVS system. This ensures accurate recognition and tracking. To learn how to register creatives before they air—especially those planned for local-only distribution—please contact us at support@drmetrix.com.

Please note: Because syndicated programming schedules vary by market, ad placements may differ in both day and time. As a result, AdSphere will not be able to map standard ROS dayparts or days of the week for airings reported within syndicated programs across its various reports and pages.

Please note on campaigns buying media in Syndicated Shows, you can include the individual market syndicated airings in airing detail outputs by clicking the box “Include local Broadcast Stations syndicated detections”. By default, the syndicated airings will be reported but not at the individual local affiliate level.

Important Note on Media Type Settings

While subject to change, the initial beta release of AdSphere will default to reporting airings across National, Local, and Syndication. If you prefer to view only National Network data, as in the prior version of AdSphere, simply click the blue “EDIT” button and adjust the new Media Type filter settings.

The Media Type filter is now available on the Home tab, as well as on Advertiser Pages and in other key sections of the platform.

Please note: with the addition of local broadcast and syndicated data, some areas of AdSphere—such as airing detail pages—may take longer to load. To improve performance, you can switch back to National-only reporting at any time.

We’re excited to bring you these powerful new capabilities and look forward to your feedback as you explore the beta. If you encounter any issues or bugs with the new build, please don’t hesitate to contact us at support@drmetrix.com